The same failure, six markets, six sets of consequences
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Last reviewed August 2026
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The Missing Number Test
Four questions. Ask them of any wellness claim, any supplier, any specification. A claim that cannot answer all four is not evidence, and the inability to answer is itself the finding.
Most suppliers can answer one and three. Two and four are where the market falls apart. Run it yourself before you run it past us. If everything comes back clean, you did not need us.
Six domains, read at the point the body meets them, not at the point the plant room reports them.
Four rungs, sold separately, each one the floor of the next.
Verdict. Does it work
Green, amber and red diligence on modalities, equipment and claims, with the question set that produced the verdict, kept current as the evidence moves.
Method. How it is used
Protocol design, dose and sequencing, and the dashboard that shows whether it is landing. Delivery stays with your team, and so does the relationship.
Environment. How the space is built to perform
Light, air and temperature specified alongside the architect and contractor, signed off against a named standard. The layer that asks nothing of the occupant.
Capability. How the team carries it
Education and certification through Future Wellness Academy, licensed per seat, so the answer given on the floor is evidence-grade.
Each rung stands on its own and can be bought on its own. In practice they compound, because a protocol without a verdict underneath it is a guess, and a specification without a trained team on top of it is a document.
Eight ways we are engaged, from a verdict to a named seat
Each is scoped and priced on its own. Ask for the detail on any of them.
Most engagements begin with one of the first two and move up. We would rather be tested on a single decision already on the table than sold in on a retainer nobody has yet had a reason to want.
A standard that lives only in a document is not a standard
Future Wellness Academy is the education arm of the group. It exists because the other three rungs fail at exactly the same point, and it is not the point most people expect.
Courses are authored mechanism first, assessed rather than attended, and funded by seats rather than by suppliers, which keeps the independence firewall intact all the way down.
See the Academy programme
We take no margin on the equipment we assess
Most wellness advice in this market is written by someone with a supply relationship on the other side of it. That is why so little of it survives contact with a board, an insurer or a procurement team. Independence is the product, so it is written into the terms rather than promised in the room.
Twenty-five years in performance coaching and education, and one consistent finding: the market sells outcomes it cannot measure.
Phil Learney founded the practice to supply the four things a buyer needs to test a claim, and to keep supplying them after the handover photographs have been taken.
Read more about the practice
